Nokia's biggest announcements in Abu Dhabi today will no doubt focus on
Lumia devices first and foremost, but it's not leaving the Asha lineup
out in the Finnish cold. After boasting that 26 million Ashas have sold
so far, the company in an attempt to tap the popularity of the Asha 501 in emerging markets, has launches three new Asha phones, the Asha 500, Asha 502 and Asha 503 were unvieled at the annual Nokia World event in Abu Dhabi.
All the three Asha phones will be available in five colours Black,
Bright Red, Bright Green, Yellow, Cyan and White. The company mentions
that the Asha 500, Asha 502 and Asha 503 will be rolling out in Q4 2013.
The Nokia Asha 500 (pictured below) comes with 2.8-inch QVGA display and
sports 2-megapixel rear camera. The Asha 500 will come in two variants,
single-SIM and Easy Swap dual-SIM. It has been priced at $69 (Rs. 4,200
approximately) excluding local taxes and subsidies, and will be rolled
out in Q4, in Africa, Asia-Pacific, Europe, Latin America, and the
Middle East.
The Nokia Asha 502 (pictured below) comes with 3-inch display and sports a 5-megapixel camera accompanied by an LED flash. Unlike the Asha 500, the Asha 502 comes only in dual-SIM variant with Nokia's Easy Swap technology. It comes at $89 (Rs. 5,500 approximately) excluding local taxes and subsidies, and will be rolled out in Africa, Asia-Pacific, Europe, and the Middle East.
The Nokia Asha 502 (pictured below) comes with 3-inch display and sports a 5-megapixel camera accompanied by an LED flash. Unlike the Asha 500, the Asha 502 comes only in dual-SIM variant with Nokia's Easy Swap technology. It comes at $89 (Rs. 5,500 approximately) excluding local taxes and subsidies, and will be rolled out in Africa, Asia-Pacific, Europe, and the Middle East.
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Asha 500, Asha 502, and Asha 503 (left to right) |
The Nokia Asha 503 (pictured above) is the first Asha touchscreen phone
which comes with 3G support. Other specifications include 3-inch display
boasting Corning Gorilla Glass 2. The Asha 503, much like the Asha 500,
comes in two variants single SIM and Easy Swap dual-SIM. It will be
available for $99 (Rs. 6,100 approximately) excluding local taxes and
subsidies, and will be rolled out in Africa, Asia-Pacific, Europe, Latin
America, and the Middle East.
All
three devices will come in bright red, bright green, yellow, cyan, white
and black colours. The company also announced that Asha 500, 501, 505
and 520 will get the popular messaging app WhatsApp.
After the Microsoft deal, which is due to close in the first quarter of next year, the new products will still carry the Nokia brand but become part of Microsoft's drive to become a major player in global consumer devices.
After the Microsoft deal, which is due to close in the first quarter of next year, the new products will still carry the Nokia brand but become part of Microsoft's drive to become a major player in global consumer devices.
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